Running The Indie Music Promotion Marathon – Why You Need A System
Your a musician, probably not a runner, but you have to understand the concept of promoting your indie music like a marathon runner and not a sprinter. Engaging with your fans on a daily basis and having a systematic approach will provide you a longer career and more success than you will achieve with a sprinter’s push mentality.Stop That Indie Blogger and Radio Host With Memorable Subject Lines – Stand Out
Getting indie music blogs and stations to notice you can seem be a challenge. They get flooded with hundreds and thousands of emails a day, with well intentioned musicians want to get some air wave love. This article will give you some tips on overcoming the hurdle of them opening the email, and at least giving your music a listen.You Have To Share To Grow – Tools for Growing Your Indie Fan Base
As Indie musicians and songwriters we are always looking for resources and tools to help us spread out music. We also enjoy finding hidden gems, like ours, that we can share with our friends and fans. Noisetrade is exactly that tool.How To Be a Musician – The Press
Whether it’s coming from, online reviewers, blogs, your local Independent radio stations, local papers, or if you’re truly fortunate, local TV, you’re going to want some press exposure. Now you don’t have millions of dollars to bombard people with your name and music 24/7 like the big labels do, so you have to be smart about what you do. You can’t just create a press-bomb and try everything all at once and hope something works. That’s foolish, and expensive. It’s also very important that you don’t rush this step. If you haven’t played enough shows and you don’t have enough music, your reviews will be few and far between and many of them will not be good. You’ve got to practice and get your stuff down pat.Tony Ward – The Music Marketer
Tony Ward is the founder of Man On The Ground – a Hong Kong-based music and entertainment consultancy firm. Tony managed marketing campaigns for many successful artists, including, Santana, Sarah McLachlan, Patti Smith, Eurythmics, Beth Orton and Spiritualized.